
Tag: opinion


The Future of Commerce is Shoppable Ads

How Can Media Buys Amplify Influencer Marketing?

Seven Strategies to Ensure Influencer Marketing Resilience

Popularity vs Personalisation: Which is a Better Influencer Marketing Tactic?

Driving Growth With Influencer Marketing on TikTok

Will Influencer Marketing Overtake TV Advertising?

Top Ways to Collaborate With Influencers to Bring Your 2020 Holiday Campaign to Life

Shoppable Video: The Next Key Ingredient to Brand-Influencer Partnerships

How Brands Can Utilise UGC in their Marketing Strategy Post-COVID

How to Ensure Successful Influencer Relations

Know Your Image Usage Rights

Six Holiday Strategies Brands Must Implement in 2020

Capitalise on Influencer Trust and Validation This Holiday Season

How Has Instagram Evolved Over the Past Ten Years?

The New Cultures Taking Over Influencer Marketing

B2B Influencer Marketing and the COVID Pandemic: It’s a Good Time to Start

Bring Authenticity Back: Adapting Your TikTok Influencer Program

Do Cookie-Cutter Briefs Kill Your Influencer Relationships in 2020?

The Future of the Front Row: Can Influencers Save Fashion Shows?

Twitch’s VERSUS Tools Enable Influencers and Brands to Activate Audiences in New Ways

What Are the Ethical Implications of CGI Influencers Promoting Brands?

Influencers Embracing the Performance-Based Model: What Next?

Tips For Working With a TikTok Influencer

How Streamers Can Avoid Getting Demonetised on YouTube, Twitch and Facebook

Remote Collaboration: Five Best Practices To Optimise Your Influencer Marketing Campaigns

What Influencers Want From Their Advertising Partners

Creating a Brand That is Human in 2020

TikTok Reality vs. Instagram Aesthetic: Where Should You Spend?
