Tag: Measurement

Influencer Vetting: Why the Relevant Creator Has Never Been More Crucial

Key Trends That Will Shape Influencer Marketing Post-COVID-19

Where Do Influencers Sit in the Marketing Funnel_

Where Do Influencers Sit in the Marketing Funnel?

Traackr Releases Budget Optimisation Tools to Demystify Influencer Marketing Investments

Traackr Releases Budget Optimisation Tools to Demystify Influencer Marketing Investments

Measuring Influencer Emotion: Moving Beyond the Reach Economy

Understanding the Different Outcomes of Influencer Marketing

What Does Success Look Like in Influencer Marketing?

Why It’s Time to Ditch One-Off Campaigns for Influencer Marketing

Why It’s Time to Ditch One-Off Campaigns for Influencer Marketing

From Art to Science: Making Influencer Marketing More Measurable

What Influencer Marketing Can Learn From Performance Marketing

TikTok Adds New Reporting Features to Creator Marketplace

TikTok Adds New Reporting Features to Creator Marketplace

Measurement Takes Centre Stage as Influencer Marketing Grows According to Linqia Study

Measurement Takes Centre Stage as Influencer Marketing Grows According to Linqia Study

Sideqik and Partnerzie Team Up to Create New Campaign Measurement Tools

Less Focus on Likes – Where Are We With Instagram Likes_

Less Focus on Likes – Where Are We With Instagram Likes?

Four Ways to Get More ROI From Influencers in 2020

Seven Steps to Getting Influencer Marketing Right

It’s 2020: Seven Steps to Getting Influencer Marketing Right

Six Ways to Improve Your Influencer Marketing Analytics

Talking Influence Predictions 2020

Talking Influence 2020 Predictions: Part Two

Partnerize and ZINE Partner to Provide End-to-End Influencer Marketing Measurement

Instagram Hiding Likes: What’s Next?

How to Stop Wasting Money on Influencer Marketing

How to Stop Wasting Your Influencer Marketing Budget

Nielsen Launches Influencer Campaign Measurement Tool

How to Use Data to Prove the ROI of Long-Term Partnerships

The Science of Influencer Marketing and its Impact on Influencer Measurement

The Science of Influencer Marketing and its Impact on Influencer Measurement

Goodbye Insta Perfect: It’s Time for Less Aspirational and More Relevant Instagram Content

Looking Beyond Vanity Metrics

Looking Beyond Vanity Metrics

Klear Introduces Link Tracking for Holistic Influencer Campaign Analytics

Klear Introduces Link Tracking for Holistic Influencer Campaign Analytics

Klear’s New Deep Learning Algorithm Powers Brands to Measure Campaign ROI

Klear’s Deep Learning Algorithm Empowers Brands to Measure Campaign ROI

Traackr Creates a New Standard for Measuring the Impact of Influencer Content on Brand Performance

HelloSociety Unveils ‘First-to-Market’ Measurement Campaign Impact Study Tool

Can We Measure Not Only the Online but Offline Impact of Influencer Marketing Campaigns?