Celebrating Excellence in Partnerships – USPAs 2024 Winners Announced
Highlights from last night's glorious USPA ceremony.
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Best Data-Driven Influencer Marketing Campaign – Woot! & CJ
CJ Website | LinkedIn 0:00 /0:08 1× Woot! & CJ Score an Incremental $1M with an Insights-Based Expansion Effort In an ever-changing consumer landscape, Woot! and CJ collaborated to navigate shifting demand dynamics effectively. With the onset of the pandemic altering shopping behaviors, their partnership sought to harness data-driven...
Best Cross-Channel Strategy – Rakuten Advertising & OUAI Haircare
Rakuten Advertising Website | LinkedIn 0:00 /0:10 1× Rakuten Advertising: Multichannel synergies power +135% in sales for OUAI Haircare OUAI Haircare's collaboration with Rakuten Advertising yielded remarkable results, showcasing the power of multichannel synergy. With a mission to redefine hair care as a lifestyle, OUAI sought to...
Best Content Partnership – Shoplooks & Uniqlo
Shoplooks Website | LinkedIn Shoplooks x Uniqlo: Creator Collaboration Puts Spotlight on Smart and Stylish Fashion In 2023, Shoplooks and Uniqlo embarked on a strategic partnership, melding influencer marketing prowess with Uniqlo's ethos of diversity and style evolution. Lasting from January to September, their campaign aimed to amplify brand...
