Dear Mishu's Dad is a lecturer on influence on social media. A marketer's marketer, ex-tennis pro, and Silicon Valley tech entrepreneur, N.G. has over 15 years of B2B and B2C marketing experience. N.G. writes about influencer marketing strategy as @DearMishuDad (dearmishudad.com) based on his experience as a brand owner and creator of the influential @DearMishu influencer account (an advice column written by his dog). N.G. is a frequent conference speaker and panelist and is a judge at the Influencer Marketing Awards.