Nikki is the Head of Talent at award-winning, female-run influencer and marketing agency Channel Mum. The agency puts integrity, care and support for both creators and clients at the heart of its work, meaning Nikki’s role is as much emotional as it is practical.

Famed for winning awards for both content creation and brand purpose, Nikki is the UK’s most experienced Talent Manager in the family sector – and with UK families coming in all shapes and sizes, her working day is never a straightforward nine-to-five but it's a job she is passionate about.

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