Talent management agency The Hello Group have announced a strategic partnership with influencer marketing platform Post For Rent, to support brands in creating successful and engaging influencer marketing campaigns worldwide.
Post For Rent will utilise The Hello Group’s global relationships with key potential partners, talent, agencies, record labels, and brands. The company will also benefit from the expertise of The Hello Group’s executive team.
The news comes after Post For Rent recently hit over 1.5 billion total reach across the 42,000+ influencers on the platform, and The Hello Group’s appointment of Phil Quartararo, former President/CEO of Warner Records, Virgin Records and EMI as President.
The Hello Group manages talent on-boarding, partnership opportunities, and platform development whilst Post For Rent. Brands and advertisers using Post For Rent will have access to a larger pool of trusted influencers globally.
When The Hello Group services its clients, they will be able to benefit from the power of the Post For Rent platform without needing to individually purchase enterprise subscriptions on the platform themselves, meaning they will be able to take advantage of The Hello Group’s use of Post For Rent’s extensive suite of tools for the campaigns they run.
“The Hello Group has such an impressive and extensive network of talent and partners and their expertise will help us ensure that our platform always serves our customers best interests. We are excited to work together to create an ideal workflow for the many advertisers and influencers who trust our service,” said Gergo Csiszar, CEO and founder of Post For Rent.
“Post For Rent’s influencer marketing platform is completely overhauling the industry and is the complete solution to a rather complex problem. We are really impressed by what Post For Rent has already achieved and very much looking forward to sharing the belief we have in the platform with the many entities we know will hugely benefit from it,” said Ed Brew, co-founder of The Hello Group.